For Apartment Owner-Operators
What does this resident actually cost you? Now you can ask.
You run five to seven disconnected systems per portfolio — property management, maintenance, leasing CRM, utility billing, pricing, and screening — none of which share a key, so answering a basic unit-economics question means a spreadsheet marathon.
The join, made visible
Every system you run — and the answers you can't get today.
One shared key across every system. No exports, no VLOOKUP — the tools you already run, finally answering the questions that matter.
Good morning, Morgan.
Q3 Revenue Review
Renewal due in 71 days. Usage down 12% QoQ and two support escalations open — flagged at risk by the renewal model.
Questions
Answers before you ask.
Do we need a data team?
No. Synopsis is built for private, vertically integrated owner-operators who run real estate, not software shops, and have no interest in building a data team.
We just acquired a portfolio on a different PMS. Can it help?
Yes. Rolling up multiple property-management instances onto one common schema is exactly the join Synopsis builds, so portfolio comparisons survive migrations and acquisitions.
Can we independently check our pricing engine?
Yes. Recommended rents get an owner-controlled check against actual leasing conversion, which matters given active scrutiny of algorithmic rent pricing.
How fast can we start?
In days, not a multi-quarter build. Your PMS and bolt-on vendors stay in place while you start asking portfolio-wide questions quickly.
Do we need a data team or anyone who knows SQL?
No. We configure your warehouse with you and connect the systems you already run; your team just asks questions in plain English. Nobody has to write SQL or babysit pipelines unless they want to.
Does Synopsis replace the software we already use?
No. Your systems of record — ERP, CRM, accounting, and the rest — stay exactly where they are. Synopsis sits on top and joins them into one place you can query, so you report across everything instead of exporting from each tool.
Where does our data live, and is it secure?
Your data stays in your own warehouse — we don't keep a copy. Access is governed per user and every query is audit-logged. Synopsis is SOC 2 Type II, and you can review our live security posture in the Trust Center.
How is this different from a BI tool or a stack of dashboards?
BI tools chart data that something else already had to clean and join. Synopsis does that upstream work — connecting your systems, resolving entities, and enforcing your metric definitions — then answers in plain English, builds the dashboards, and traces every number back to its source.
Get started
See it on your own data.
Most demos take about 30 minutes. Bring a question you've been waiting months to answer — we'll reply within 24 hours.
Book a 30-minute demo
See Synopsis run against multifamily operators data.
We'll be in touch within 24 hours.